Welcome to the Frame of Mind series, the brain child of Chase Price with RedefineU Media. At hygge, we’re kind of known for keeping it short. Most of our videos are under one minute and at Zero Day we strictly enforce the 10 minute rule. But a few months ago, Chase came to us with an idea: interview local start ups and entrepreneurs about their stories and ask them questions that small business owners, creatives and community leaders everywhere are struggling with. This series of long interviews (yup, 30-45 minutes) is designed to get in-depth and personal, so get ready to dig in.
When Erin first moved to Charlotte a few years ago, she knew one other person: her brother. It didn’t take long for her to realize she was looking for others to connect with. So, she started going to local workout classes, boutique fitness centers and gyms.
While she was doing this, she was sharing her fitness story on Instagram (@queencitysweat). Before she knew it she had several thousands following her and brands reaching out to do sponsored posts. But she still wasn’t feeling fulfilled. She had met some people, but wanted to make the whole process easier and more authentic.
So she launched SweatNET in February 2018.
“The hardest part is just starting,” she says. “Just, ‘How do I do this?’ You just kind of have to do it and figure it out.”
She and her co-founder and business partner, Grace Borchers, have created exactly what the word alludes to: a wide network of people who love to sweat together. They now operate chapters in Charlotte, Seattle, Nashville and Grand Rapids, Michigan, with more plans to expand to Greenville, Indianapolis and others soon. The goal is to be in 11 cities by the end of the year, Erin told Chase.
SweatNET is a monthly membership that gets you 6-8 free workouts in Charlotte gyms and other spaces like breweries, the aquarium and even a rooftop for some sweet sunset yoga.
The whole idea is to bring people together and move. It’s a stress free way for someone who doesn’t love walking into a new gym by themselves to try things out, or avid fitness peeps to switch it up a little.
Chase sat down with Erin to talk a bit about how everything got started, her personal fitness goals and what it’s like running a business with your best friends (definitely not always easy, but worth it).
“People always say don’t go into business with your friends. Our relationship is different because we sort of became friends as we started the business. Our friendship has evolved with the business and our friendship is what it is because of the business.”
We’ll admit it – we’ve got a special place in our heart for SweatNET. We love Erin and Grace’s mission and watching them grow to such astronomical places in such a short time has been awe inspiring. It’s why we offer free SweatNET memberships to all our coworking members. We truly, wholly believe in what the SweatNET team is doing.
Okay, now that mushy stuff’s out of the way, let’s get down to it. Take a look at the latest episode of Frame of Mind with Chase Price.