Greg Johnson has worked in marketing for over 20 years for some of the world’s biggest brands. We’re talking brands like Proctor and Gamble, Johnson and Johnson, and Nike. While at Nike, he was one of the driving forces in the launch and marketing direction of the Jordan brand.
To back it up a bit, he launched his career at two New York advertising agencies, places where marketing and advertising execs dream of cutting their teeth. He was President at Charlotte’s own internationally-known, award-winning agency, BooneOakley, for 4.5 years.
Given all that, you’d think Johnson would be stone-cold serious and intimidating, with that high-power New York or Nike edge. And, seriously, I wouldn’t fault him for it. He touts one impressive, professional story.
Yet, I’ve never experienced anything more opposite.
Johnson is calm, welcoming, approachable; he has a big smile and a warm vibe; he wanted to know more about me and what I do before we ever started talking about him. His personal brand is about other people.